The Rise of LACED Boston's High-End Sneaker Boutique

Jan 21

About Laced:

LACED, a family-owned and operated business

Joamil Rodriguez established LACED in 2006 with the hopes of providing Boston with an extensive selection of high-end sneakers. LACED stands for “Living And Creating Experiences Daily” and they have proven to live up to their name, with a focus on street culture. LACED has made it a priority to carry exclusive streetwear while also carrying emerging independent brands and local designers. The LACED family has worked to influence the culture within their area.

Brand Growth:

It is no surprise that over the past 14 years LACED has been able to grow into a major brand in Boston, that has led to 7 stores in Massachusetts. With time, LACED has attracted the attention of celebrities like Young Thug, Dont'a Hightower, Lil Tjay, Trippie Redd, Denzel Curry, and many more.