Salt Boutique: The Trendiest Store Around

Jun 12

Jennifer Devlin, a Nantucket native, is the owner and founder of the trendiest boutique in Nantucket and Wellesley. Salt Boutique was initially a pop-up, but after the store’s first summer of success in 2015, they relocated to a larger storefront in Nantucket. The second boutique was opened in 2020 in downtown Wellesley, Devlin’s current hometown. Salt is an ideal shop for women of any age and offers a unique selection of brands. Devlin was inspired to open Salt Boutique because she wanted to bring brands to Nantucket that hadn’t previously been there. She felt that “The shopping was limited to pretty conservative styles” and there was a lack of trendy swimwear. The store boasts a chic collection of resort wear and summer essentials that anyone will love. Devlin’s favorite customers are mothers and daughters because Salt Boutique has something for everyone, and seeing a mother and daughter pair both walk away with a piece they love is exactly what she envisioned for the boutique. Salt Boutique is truly one of a kind and invites customers to explore new brands and styles. Devlin describes Salt as, “a unique collection of brands that have been curated and hopefully represents something that you can’t find everywhere”. If you happen to be in Nantucket this summer or in Wellesley, I highly recommend checking out this super trendy store.